3 Automations for Beginners That Will Make You Passive Income

Maria Wendt with her daughter Ellie on vacation, looking at palm trees and a sunrise, just one of the benefits of implementing automations for beginners.

If you want passive income, listen closely: it’s not magic. And if you’re exploring automations for beginners, you probably already know that passive income doesn’t just appear because you decided you want it. Instead, you build the right systems first, then those automations kick in and help you make sales 24/7.

I make thousands of dollars every single day from automations I built once, and they work together better and faster than you might expect. But, you might be wondering: where do I even begin with building automations? Well, you’re in luck because you just need three automations to get started. 

Let’s walk you through them.

3 Automations for Beginners:

1. My Coupon Follow-Up Automation

I like to think of this automation as the one that “prints money.” It sounds funny, but once you implement it, you’ll see what I mean.

Here’s how I built my coupon follow-up automation: when someone clicks one of my checkout links, Manychat automatically tags them, marking them as someone who showed interest, and then the system waits 55 minutes before doing anything else.

That pause matters. It keeps the potential sale from feeling pushy and gives the person space to buy on their own. But if they don’t check out in that window, Manychat automatically sends a coupon message from me. 

The best part? That means I’m recovering customers I might have completely lost without lifting a finger. I built this automation once, and it has run nonstop ever since.

2. My Retargeting Ad Automation

A retargeting ad simply shows your offer to people who have already visited your checkout page. This is a great opportunity to make a sale because these are the people who already raised their hand, so to speak. They just need a little nudge.

And you don’t need a huge budget to get started with ads. In fact, I teach beginners to start with $5 a day, a low ad spend that can have big returns. For example, I typically see a 3X return on ad spend, so for every $1 I put in, I typically make $3 back. This is one of the purest forms of true passive income in my business.  I set it up once, and it runs.

Start with one automation. Build it. Let it run.

3. My Email Upsell Automation (This One Changed Everything)

For years, I wasn’t upselling correctly. When someone bought one of my products, I just let them walk away. Huge mistake! When I finally added a 45-day upsell email sequence and sent it only to people who had already purchased, everything changed. This automation is one of the reasons I scaled from $100K months to $300K months.

Customers who love your work want to keep buying from you. You just have to give them the next step. Even a simple five-email version of this will change your business.

Automations for Beginners Are The Secret to Growing Your Business

Momentum doesn’t come from doing everything at once. It comes from building one smart automation, then another, then another, until the systems start working harder than you do.

Here’s a challenge: Pick one automation and implement it in the next 30 days. Just one. If you do that, then I can guarantee your business will look completely different a month from now.

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