What’s Included?

An intimate, in-depth walkthrough of my entire copywriting process and how I turn words into buyers.
every lesson you need to strengthen your persuasive copywriting skills (including urgency, emotion-driven messaging, ethical influence, vulnerability, scarcity, supply and demand, and the persuasion curve).
best practices on visually formatting the content you write (including rules like the image-to-text ratio and emojis you should never use).
Instagram: and inspire your ideal customers to come on board. (This is very comprehensive. There are 4 full modules dedicated to best copywriting practices for each content type.)
Emails: specific directions on how to write subject lines, preview text, campaigns, and automations that nurture and engage every person on your list. (Guidance is also provided on when you should send emails.)
Facebook: clear guidelines on how to write posts that attract interest and clients through Facebook and Facebook groups. (Most people don’t realize Facebook was the only platform I used in the early stages of my business — it’s an underrated goldmine.)
Landing Pages: comprehensive requirements on every word you should include and exclude on a high-performing landing page. (This includes what words you should have on the call-to-action buttons at the top, middle, and bottom of your page.)
Checkout Pages: this is where your buyer makes their final decision. Because this page is so important, detailed guidance is provided so you can write words that are carefully optimized.
Ads Copy: expert guidance from Maria’s advertising manager, Rose, on how to write scroll-stopping copy for ads. (We’ve spent over $3M dollars on advertising, so we have a deep understanding of how potential customers respond to different messages.)
[bonus] a full breakdown of why case studies can be so powerful in your copy (and what to do if you don’t have any yet).
[bonus] access to my copywriting checklist, which reveals the 9 elements every piece of content should include to resonate with potential buyers. (As soon as you see this checklist, you’ll understand why your copy may not have connected before.)

Note: This program is educational. Individual results vary based on effort, experience, and implementation. No income or performance results are guaranteed. Any testimonials, results, or examples shared represent individual experiences and are not guarantees. Due to the digital nature of this program, all sales are final and no refunds are offered.

Copywriting

Words Into Money: Our Copywriting Course

Maria’s 113 Pages Of Pre-Written Copy

Maria’s Copy Performance Tracker

Maria’s New Guide To Repurposing Content

Ultimate Niche & Target Audience Cheat Sheet

Maria’s Scripts to Handle Unhappy Customers & Internet Trolls